Episode 45: The Business of Baking with Jocelyn Delk Adams of Grandbaby Cakes

Ep 45: The Business of Baking with Jocelyn Delk Adams of GrandBaby Cakes

Continuing with ‘How to Make a Living Doing What You Love’ month, today in the guest chair we have Jocelyn Delk Adams of Grandbaby Cakes. You may know Jocelyn for her awesome recipes, including the mouthwatering Salted Caramel Chocolate Chip Cookie recipe. She is better known as a founder, author, national television personality and brand ambassador behind the award winning cookbook Grandbaby Cakes and the food website Grandbaby-Cakes.com, which gives her family’s, particularly her grandmother’s, cherished generational recipes her modern spin while preserving the most important ingredient- tradition. Jocelyn is also a TODAY Show Tastemaker and a cast member on one of the Cooking Channel’s longest running most popular shows, “Unique Sweets”.

Nowadays, being a food blogger is no easy feat. Jocelyn and I get into how you really have to be scrappy and identify what’s going to set you apart.

On this episode, Jocelyn dishes on:

  • What made her start a blog in the first place
  • How she knew when it was time to make the leap
  • Her approach to forming partnerships and relationships with major brands
  • Plus ALL of the revenue streams in her business

Get ready to jump into the kitchen with Jocelyn.

This episode is brought to you by Freshbooks. To get your free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/SideHustlePro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section

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Links Mentioned in this episode


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Jocelyn Delk Adams – @grandbabycakes



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